RESEARCH METHODS FOR BUSINESS STUDENTS by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill ( 9780273701484 )

Item Details

Title:

RESEARCH METHODS FOR BUSINESS STUDENTS

By:

Mark N.K. Saunders, Philip Lewis, Adrian Thornhill

Format:

Paperback

List price:

£42.99

Our price:

£41.70

Discount:

You save:

£1.29

ISBN 10:

0273701487

ISBN 13:

9780273701484

Availability:

Usually dispatched immediately.

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Stock:

Currently 50 items in stock

Publisher:

PEARSON EDUCATION LIMITED

Pub. date:

15 August, 2006

Edition:

4th Revised edition

Pages:

656

Description:

Aims to provide business and management students with the knowledge, understanding and skills necessary to complete a research project. This work enables students to understand the practical relevance of the research methods. It helps you understand both the practical application and underlying philosophy of research methods in business.

Synopsis:

In this book, Saunders et al address what are perhaps the two biggest problems in teaching Research Methods getting students interested in methodology and theory and helping them to understand the practical relevance. Depth of coverage combined with an accessible style, a real practicality and a straightforward structure result in consistently good student and lecturer feedback. Saunders is an excellent book in terms of both coverage and clarity of expression and this 4th edition will go from strength to strength.

Illustrations:

Illustrations

Publication:

Imprint:

Financial Times Prentice Hall

Returns:

Returnable

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