Blackwell UK
100 Habits of Successful Publication Designers: Inside Secrets for Working Smart and Staying Creative
Inside Secrets on Working Smart and Staying Creative
ISBN: 9781592534449
Format: Hardback
Publisher: Rockport Publishers
Lovers of book, magazine, and journal design have the opportunity to peel back the curtain and see how the designers, editors, and illustrators behind the scenes make it happen. From choosing fonts and setting up a grid to breaking the rules and finding new ideas, more than 35 experts from the mainstream to the bleeding edge share their insights, wisdom, and experience with publication design. You'll learn how the creative director of the New York Times Magazine makes the most of just a few fonts, why the founder of Adbusters encourages anarchy, how a partner from Pentagram manages a makeover, why an art director from England loves 'zines, and how a production guru from Asia pushes print to its maximum capabilities. Special sections Include Magazine Makeover, Deconstructing a Spread, How Illustrators Work, What a Cover Needs to Do, and The Future of Magazines. Whether you're an experienced publication designer or a student seeking to understand how the big names made their mark, 100 Habits of Successful Publication Designers provides a critical compendium of great ideas and the bast creative thinking.
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The insights of top publication designers featured in this work will help guide other designers in both the approach and execution of designs that have succeeded for their clients. It covers a variety of topics, so the reader is able to walk away with a variety of insights to all aspects of his or her career.
